Brewslow: Organic tea Rebrand and Packaging

Do you ever feel like you need to take a moment from your busy schedule?

Brewslow organic tea is a way to connect with yourself and your community.

Focusing on an accessible design, including high contrast colours, braille and easy-open packaging, my rebrand design for this organic tea encourages the drinker to take some time to let the tea brew.

This cosy warm aesthetic, featuring a unique wordmark and handdrawn illustration encourages the drinker to brew their tea nice and slow.

The tea set and postcard make up part of the marketing collatoral for this product. The idea being that customers can share their special moments on social media, connect and enter the running to win a limited edition tea set.

My solution for this design is focused on creating a warm inviting experience for the customer whilst building community and brand loyalty.